Digital Marketing Frequently Asked Questions

  • For Search Box Optimization, how do you select a keyword phrase?

    We do a Keyword ad search to determine the best phrase to choose for a particular industry.

  • For Search Box Optimization, how does the process work once the keyword phrase is selected?

    It's a two-step process; the first step is to be optimized on Bing, and then the second step is to be optimized by Google.

  • Then what happens?

    Then the magic happens. The company will appear on the dropdown menu, and if the visitor clicks, then the company will fill the first page of the search with their information. The goal is to move visitors to the website.

  • What's the benefit of Website Data Pro Tool?

    The benefit of the WDP tool is to identify people who are coming to the website. These are people who are in the market and searching for a product/service.

  • How often does the data come into the dashboard?

    The dashboard updates approximately every 10 minutes. This means that the sales team, admissions team, or other marketing personnel can have continuous and up-to-date data daily.

  • Can the data get loaded into my CRM?

    Absolutely, we can customize the dashboard to any company's CRM.  Our goal is to provide the data to every company in the most efficient way available to grow their business.

  • Can I filter the data that comes in?

    Yes, there are multiple filters on the dashboard, and there is an opportunity to filter and customize the data that is coming in through the dashboard.

  • What are the options to manage the data?

    There are several options available after the data comes in.  We are here to assist you in getting started. Options to consider are an email campaign, a direct mail campaign, or calling on the phone.  Factors to consider are the pages visited and the length of time spent on the site.

  • Is this legal?

    Absolutely. We meet all privacy rules and regulations.  In addition, we have been vetted by the most experienced and well-known legal counsel.

Ready to Explore Our Services Further?

If you have more questions or want to dive deeper into our services, don't hesitate to reach out. We're here to help you navigate your digital marketing journey.

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